Since IPL & Cricket has taken the ‘Centrestage’, the ‘Olympics’ has been relegated to the background. It’s seen that almost 2 pages of the newspaper are dedicated only to cricket and there is not much information on the Beijing Olympics of 2008. Most people have no idea of when the Olympic Games are scheduled and which are the countries that are going to participate in the Olympics? These information can be acquired only through the Internet. We also have no idea who are the players that are representing our own country-India?
Why do we give importance only to some sports? Is it because we don’t consider other games as important as cricket? As ‘Rugby’ in the United States or known as ‘football’ there, does get a vast coverage such vast coverage need to be given to other lesser sports as this will enable the young lads & the people who are interested to come forward in representing our country-India? We do have a lot of talent in our country and We need be recognised as a ‘Sports Nation’the Worldover.Media should not concentrate on cricket but should provide coverage through the Newspapers, TV's and the Radio too as lot of people do listen to the Radio still.